/* ─────────────────────────────────────────────────────────────
   GearUp Media — agency one-pager
   Same brand DNA as DealerCopy (charcoal + teal, Inter)
   so visitors recognize "these are family"
   ───────────────────────────────────────────────────────────── */

/* ── Reset & base ─────────────────────────────────────────── */
*, *::before, *::after { box-sizing: border-box; }
html { scroll-behavior: smooth; }
body {
  margin: 0;
  font-family: 'Inter', -apple-system, BlinkMacSystemFont, 'Segoe UI', Helvetica, sans-serif;
  font-size: 16px;
  line-height: 1.6;
  color: #18181b;
  background: #fafafa;
  -webkit-font-smoothing: antialiased;
  -moz-osx-font-smoothing: grayscale;
}
img, svg { display: block; max-width: 100%; }
a { color: #0d9488; text-decoration: none; transition: color .15s ease; }
a:hover { color: #0f766e; }
ul, ol { margin: 0; padding: 0; }
h1, h2, h3, h4, p { margin: 0; }

.container {
  max-width: 1100px;
  margin: 0 auto;
  padding: 0 24px;
}

/* ── Buttons ──────────────────────────────────────────────── */
.btn {
  display: inline-block;
  padding: 12px 24px;
  border-radius: 10px;
  font-weight: 600;
  font-size: 15px;
  line-height: 1.2;
  border: 1px solid transparent;
  cursor: pointer;
  transition: all .15s ease;
  text-align: center;
}
.btn-primary {
  background: #0d9488;
  color: #fff;
  box-shadow: 0 2px 4px rgba(13, 148, 136, .15);
}
.btn-primary:hover {
  background: #0f766e;
  color: #fff;
  transform: translateY(-1px);
  box-shadow: 0 4px 12px rgba(13, 148, 136, .25);
}
.btn-ghost {
  background: transparent;
  color: #18181b;
  border-color: #d4d4d8;
}
.btn-ghost:hover {
  border-color: #18181b;
  color: #18181b;
}
.btn-sm { padding: 9px 18px; font-size: 14px; }
.btn-lg { padding: 16px 32px; font-size: 17px; border-radius: 12px; }

/* ── Header ───────────────────────────────────────────────── */
.site-header {
  background: rgba(250, 250, 250, .85);
  backdrop-filter: saturate(180%) blur(10px);
  -webkit-backdrop-filter: saturate(180%) blur(10px);
  border-bottom: 1px solid #e4e4e7;
  position: sticky;
  top: 0;
  z-index: 100;
}
.header-inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  padding-top: 16px;
  padding-bottom: 16px;
}
.logo {
  display: flex;
  flex-direction: column;
  text-decoration: none;
  line-height: 1;
}
.logo-wordmark {
  font-size: 22px;
  font-weight: 800;
  letter-spacing: -0.8px;
  color: #18181b;
}
.logo-wordmark .accent { color: #0d9488; }
.logo-tag {
  font-size: 9px;
  font-weight: 700;
  letter-spacing: 2.5px;
  color: #71717a;
  margin-top: 4px;
}
.primary-nav {
  display: flex;
  align-items: center;
  gap: 28px;
}
.primary-nav a:not(.btn) {
  color: #52525b;
  font-weight: 500;
  font-size: 15px;
}
.primary-nav a:not(.btn):hover { color: #18181b; }

/* ── Hero ─────────────────────────────────────────────────── */
.hero {
  padding: 96px 0 80px;
  text-align: center;
  background:
    radial-gradient(ellipse at top, rgba(13, 148, 136, .06), transparent 60%),
    #fafafa;
}
.hero-eyebrow {
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 2.5px;
  color: #0d9488;
  text-transform: uppercase;
  margin-bottom: 24px;
}
.hero-headline {
  font-size: clamp(40px, 6vw, 68px);
  font-weight: 800;
  letter-spacing: -2.5px;
  line-height: 1.05;
  color: #18181b;
  max-width: 920px;
  margin: 0 auto 28px;
}
.hero-headline .accent {
  color: #0d9488;
  display: block;
}
.hero-sub {
  font-size: clamp(17px, 1.6vw, 20px);
  color: #52525b;
  max-width: 680px;
  margin: 0 auto 40px;
  line-height: 1.55;
}
.hero-cta {
  display: flex;
  gap: 14px;
  justify-content: center;
  flex-wrap: wrap;
}

/* ── Section base ─────────────────────────────────────────── */
section { padding: 96px 0; }
.section-eyebrow {
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 2.5px;
  color: #0d9488;
  text-transform: uppercase;
  margin-bottom: 16px;
}
.section-headline {
  font-size: clamp(30px, 4vw, 46px);
  font-weight: 800;
  letter-spacing: -1.5px;
  line-height: 1.1;
  color: #18181b;
  margin: 0 0 48px;
  max-width: 800px;
}

/* ── About / Story ─────────────────────────────────────── */
.about { background: #fff; }
.story-grid {
  display: grid;
  grid-template-columns: 1.5fr 1fr;
  gap: 56px;
  align-items: start;
}
.story-text p {
  color: #3f3f46;
  font-size: 17px;
  line-height: 1.7;
  margin-bottom: 20px;
}
.story-text strong { color: #18181b; }
.signature {
  font-weight: 700;
  color: #18181b !important;
  margin-top: 28px !important;
}
.story-stats {
  display: flex;
  flex-direction: column;
  gap: 16px;
}
.stat {
  background: #fafafa;
  border: 1px solid #e4e4e7;
  border-radius: 14px;
  padding: 24px 26px;
}
.stat-num {
  font-size: 42px;
  font-weight: 800;
  letter-spacing: -1.5px;
  color: #0d9488;
  line-height: 1;
}
.stat-num span {
  font-size: 16px;
  font-weight: 700;
  color: #0d9488;
  letter-spacing: 0;
}
.stat-label {
  margin-top: 8px;
  color: #52525b;
  font-size: 14px;
  line-height: 1.45;
}

/* ── Products ─────────────────────────────────────────── */
.products { background: #fafafa; }
.product-card {
  background: #fff;
  border: 1px solid #e4e4e7;
  border-radius: 18px;
  padding: 40px 44px;
  margin-bottom: 24px;
}
.product-header { margin-bottom: 22px; }
.product-eyebrow {
  display: inline-block;
  font-size: 11px;
  font-weight: 800;
  letter-spacing: 1.5px;
  text-transform: uppercase;
  color: #0d9488;
  background: rgba(13, 148, 136, .1);
  padding: 4px 10px;
  border-radius: 999px;
  margin-bottom: 14px;
}
.product-card-soon .product-eyebrow {
  color: #71717a;
  background: rgba(113, 113, 122, .1);
}
.product-title {
  font-size: 32px;
  font-weight: 800;
  letter-spacing: -1px;
  color: #18181b;
  margin: 0;
}
.product-title .accent { color: #0d9488; }
.product-tagline {
  font-size: 17px;
  font-weight: 500;
  color: #52525b;
  margin: 6px 0 0;
}
.product-body {
  font-size: 16px;
  color: #3f3f46;
  line-height: 1.7;
  margin-bottom: 22px;
}
.product-body-muted {
  color: #71717a;
  margin-bottom: 0;
}
.product-subhead {
  font-size: 13px;
  font-weight: 700;
  letter-spacing: 1px;
  text-transform: uppercase;
  color: #0d9488;
  margin: 0 0 12px;
}
.product-list {
  list-style: none;
  margin-bottom: 28px;
}
.product-list li {
  padding: 6px 0 6px 28px;
  position: relative;
  color: #3f3f46;
  font-size: 15.5px;
  line-height: 1.6;
}
.product-list li::before {
  content: '';
  position: absolute;
  left: 0;
  top: 13px;
  width: 16px;
  height: 16px;
  background: rgba(13, 148, 136, .15);
  border-radius: 50%;
  background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 16 16' fill='%230d9488'%3E%3Cpath d='M6.5 11L3.5 8l1-1L6.5 9l5-5 1 1z'/%3E%3C/svg%3E");
  background-size: 16px;
  background-position: center;
  background-repeat: no-repeat;
}
.product-list li strong { color: #18181b; }
.product-actions {
  display: flex;
  gap: 12px;
  flex-wrap: wrap;
}

/* ── Local SEO POV section ─────────────────────────────────── */
.pov {
  background: linear-gradient(180deg, #18181b 0%, #09090b 100%);
  color: #fafafa;
}
.pov-container { max-width: 800px; }
.pov-eyebrow {
  color: #5eead4 !important;
}
.pov-headline {
  font-size: clamp(28px, 3.8vw, 44px);
  font-weight: 800;
  letter-spacing: -1.5px;
  line-height: 1.15;
  color: #fafafa;
  margin: 0 0 32px;
}
.pov-body p {
  color: #d4d4d8;
  font-size: 17px;
  line-height: 1.75;
  margin-bottom: 20px;
}
.pov-body strong { color: #fafafa; }
.pov-body em {
  color: #5eead4;
  font-style: normal;
  background: rgba(94, 234, 212, .08);
  padding: 2px 6px;
  border-radius: 4px;
}
.pov-emphasis {
  font-size: 18px !important;
  color: #fafafa !important;
  border-left: 3px solid #0d9488;
  padding-left: 20px;
  margin-top: 28px !important;
}
.pov-cta {
  margin-top: 32px !important;
}
.pov-cta a {
  color: #5eead4;
  font-weight: 700;
  font-size: 17px;
}
.pov-cta a:hover { color: #2dd4bf; }

/* ── Notify list signup ──────────────────────────────────── */
.notify {
  background: #fafafa;
  text-align: center;
}
.notify-container { max-width: 720px; }
.notify-headline {
  font-size: clamp(28px, 3.6vw, 40px);
  font-weight: 800;
  letter-spacing: -1.2px;
  line-height: 1.15;
  color: #18181b;
  margin: 0 0 18px;
}
.notify-sub {
  font-size: 16.5px;
  color: #52525b;
  max-width: 540px;
  margin: 0 auto 32px;
  line-height: 1.6;
}
.notify-form {
  display: flex;
  gap: 10px;
  justify-content: center;
  max-width: 520px;
  margin: 0 auto;
  flex-wrap: wrap;
}
.notify-form input[type="email"] {
  flex: 1;
  min-width: 240px;
  padding: 14px 18px;
  font-size: 16px;
  font-family: inherit;
  background: #fff;
  border: 1px solid #d4d4d8;
  border-radius: 10px;
  color: #18181b;
  outline: none;
  transition: border-color .15s ease, box-shadow .15s ease;
}
.notify-form input[type="email"]:focus {
  border-color: #0d9488;
  box-shadow: 0 0 0 3px rgba(13, 148, 136, .12);
}
.notify-form input::placeholder { color: #a1a1aa; }
.notify-form button {
  padding: 14px 26px;
  font-size: 15px;
  white-space: nowrap;
}
.notify-success {
  background: rgba(13, 148, 136, .08);
  border: 1px solid rgba(13, 148, 136, .25);
  color: #0d9488;
  padding: 16px 20px;
  border-radius: 10px;
  font-size: 15px;
  max-width: 520px;
  margin: 0 auto;
  line-height: 1.5;
}
.notify-success strong { color: #0f766e; }
.notify-error {
  background: rgba(220, 38, 38, 0.08);
  color: #b91c1c;
  border: 1px solid rgba(220, 38, 38, 0.2);
  padding: 10px 14px;
  border-radius: 8px;
  font-size: 13.5px;
  max-width: 520px;
  margin: 14px auto 0;
}

@media (max-width: 540px) {
  .notify-form { flex-direction: column; gap: 8px; }
  .notify-form input[type="email"],
  .notify-form button { width: 100%; min-width: 0; }
}

/* ── Contact ─────────────────────────────────────────────── */
.contact {
  background: #fff;
  text-align: center;
}
.contact .section-headline {
  margin-left: auto;
  margin-right: auto;
}
.contact-sub {
  font-size: 17px;
  color: #52525b;
  max-width: 600px;
  margin: 0 auto 32px;
  line-height: 1.6;
}
.contact-actions {
  margin: 0 auto 24px;
}
.contact-fine {
  font-size: 14px;
  color: #71717a;
}

/* ── Footer ───────────────────────────────────────────────── */
.site-footer {
  background: #09090b;
  color: #a1a1aa;
  padding: 64px 0 32px;
}
.footer-grid {
  display: grid;
  grid-template-columns: 2fr 1fr 1fr;
  gap: 48px;
  margin-bottom: 48px;
}
.footer-brand { max-width: 360px; }
.footer-logo {
  font-size: 22px;
  font-weight: 800;
  color: #fafafa;
  margin-bottom: 12px;
  letter-spacing: -0.6px;
}
.footer-logo .accent { color: #5eead4; }
.footer-brand p {
  font-size: 14px;
  margin-bottom: 6px;
  color: #a1a1aa;
}
.footer-tagline {
  font-size: 13px;
  color: #71717a !important;
  margin-top: 14px;
  line-height: 1.5;
}
.footer-links h4 {
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 1.8px;
  color: #fafafa;
  text-transform: uppercase;
  margin-bottom: 16px;
}
.footer-links ul { list-style: none; }
.footer-links li { margin-bottom: 8px; }
.footer-links a {
  color: #a1a1aa;
  font-size: 14px;
}
.footer-links a:hover { color: #fafafa; }
.footer-bottom {
  border-top: 1px solid #27272a;
  padding-top: 32px;
  font-size: 13px;
  color: #71717a;
}

/* ── Responsive ───────────────────────────────────────────── */
@media (max-width: 900px) {
  .story-grid {
    grid-template-columns: 1fr;
    gap: 40px;
  }
  .story-stats {
    flex-direction: row;
    flex-wrap: wrap;
  }
  .stat { flex: 1; min-width: 200px; }
}
@media (max-width: 700px) {
  .primary-nav { gap: 18px; }
  .primary-nav a:not(.btn) { display: none; }
  section { padding: 72px 0; }
  .hero { padding: 64px 0 56px; }
  .section-headline { margin-bottom: 36px; }
  .product-card { padding: 28px 26px; }
  .product-title { font-size: 26px; }
  .footer-grid {
    grid-template-columns: 1fr 1fr;
  }
  .footer-brand { grid-column: 1 / -1; max-width: 100%; }
}
@media (max-width: 480px) {
  section { padding: 56px 0; }
  .hero-cta { flex-direction: column; }
  .hero-cta .btn { width: 100%; }
  .product-actions { flex-direction: column; }
  .product-actions .btn { width: 100%; }
  .stat { min-width: 100%; }
  .footer-grid { grid-template-columns: 1fr; }
  .footer-brand { grid-column: auto; }
}

/* ── Reduced motion ───────────────────────────────────────── */
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { transition-duration: .01ms !important; }
  .btn-primary:hover { transform: none; }
}